The stand for the first exhibition at IMM Cologne had a surface of about 80m2 and was located in one of the main halls of the Messe Koeln,. The “L” shaped layout of the stand area was taken as the defining feature for the articulation of the space with white walls and podiums of birch plywood and white smooth melanin. The simple, plain materials emphasise the colors of the furniture and underline the timeless and functional design approach of the brand.
The project involved concept and design, coordination with the fair operator and local constructor and supervision of the construction on site.